Introducing the Retail Electronic Label
The retail industry in South Africa has seen many technological advances in recent times. While in the past prices and product information was displayed on shelves and had to be regularly replaced, retail electronic labels have made it easier for stores and businesses to achieve better accuracy and, of course, convenience. Customer loyalty is certainly improved with the use of retail labels as inaccuracy or errors are ruled out and you can have complete control over the digital display of pricing and information. This ensures that when customers are shopping at your store, they can do so without having to worry if the price will be the same when they reach the till point.
In the past, a store employee would need to print and manually change pricing information on the shelves. With new retail electronic labels, however, the pricing information can be automatically and instantly updated via the system, eliminating the need for manual time consuming changes. When the system updates shelf product pricing information, the rest of the point of sale system is updated too.
Retail electronic labels make it possible to track market trends when it comes to consumers and certain products in your store. Now, if a product is not selling as well as you would like, simply decrease its price and watch how your customers respond. The fact that no additional printing or changes need to be made means that you can offer your clients specials as quickly and as often as you please without having to put in too much effort when it comes to changing the rates back to the original price.
In the retail world, running out of stock can pose quite a problem, especially when empty shelves mean disappointed customers and potential loss of income for the business. With retail labels, which are electronically recorded, each item sold is removed from the system stock count, thereby simplifying the process to keep track of stock levels. When an item is running low, you can ensure that more stock is purchased and that your shelves are kept full at all times.
The technology and software used in the electronic retail label system is easily adapted to and integrated with existing shopping systems. A fact, you would have to agree, that many South African retail businesses would welcome as this streamlines the process. It also means that it will not require too much time to get it up and running before you will benefit from the system’s various features and functionalities.
At Teraoka we offer a range of retail electronic label systems for your business. Our systems and units are provided with the necessary warranties and you will find that our team members are always willing and ready to provide you with product related advice and guidance. With 30 years of experience in this industry we certainly understand what our customers expect from us and our products, and we welcome you to contact us if you are unsure as to what unit will best suite your particular requirements.